A Lead Leap practice
Done For You Marketing
For Established Businesses
You know your trade. What you probably don't have is a spare ten hours a week to run Google Ads, fix the website's contact form, keep your Google Business Profile current and chase every enquiry that came in while you were with a customer.
Done for you marketing means someone else does that work, properly and every week, and then shows you what it produced. It isn't a course, a software login you'll never open, or three freelancers who never speak to each other.
That is what Lead Leap's L.E.A.P. Formula™ is. It's a done-for-you digital marketing and customer acquisition system for established businesses. We Handle Growth is how we deliver that work. We build it, manage it and keep improving it. You keep control of your business.
Free. Approximately 30 minutes. No obligation.
What "done for you" should actually mean
A lot of what gets sold as done-for-you marketing is really done-for-you outreach. Someone sends cold emails or LinkedIn messages in your name and calls the replies leads. Other offers hand you a template library and a monthly call. Both have their place. Neither is what we do.
For us, done for you means the work is ours to do and ours to answer for. Your search visibility, your website, your paid campaigns, your follow-up and your reporting are run by one team against one goal: more of the right new clients, arriving steadily enough that you can plan around them.
You set the direction and approve what goes out. We do the work.
Done for you digital marketing: what's included
Lead Leap's L.E.A.P. Formula™ runs in four steps through five connected parts. Here is what each one covers.
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Leverage
Put Your Reputation to Work
Good work earns reviews and referrals, but people choosing who to call still have to find you. We work on SEO, local SEO, Google Business Profile visibility, reviews, useful content and visibility in AI-assisted search where it's relevant.
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Engage
Turn Interest Into Calls
Two parts sit here. First, your website: landing pages, contact paths, conversion tracking, call tracking, analytics and the link between your site and your customer records. Second, paid advertising aimed at real demand: Google Ads, Local Services Ads where you're eligible, and Meta ads where they make sense. The aim is qualified opportunities, not clicks for their own sake.
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Acquire
Win the Job or the Case
This is follow-up. We connect the CRM, email, text messages and lead nurture to the way your customers actually buy, including follow-up on missed enquiries and, where appropriate, getting back in touch with past customers. Your team stays involved wherever personal judgement matters.
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Profit
Grow Revenue You Can Plan Around
Reporting that connects marketing to business results. Where enquiries came from, what happened next, what each new client cost to win, and which opportunities became paying customers. You get dashboards you can check yourself, and where your data allows, we tie the activity to revenue and recommend what to change.
One point on money, because it matters: advertising spend is separate from our management fee, and you pay it directly to the ad platforms wherever practical.
What isn't included, and what you should still expect
Outside the Formula
Daily social media management, branding, PR, long-form video production, on-demand graphic design and custom software are outside Lead Leap's L.E.A.P. Formula™. If you need any of those, we'll quote them separately.
We also don't run cold email campaigns, sell lists of leads or book meetings for you as an appointment-setting service. If that's what you're after, we're the wrong call, and we'd rather say so now.
What a done for you marketing agency should make clear
Whoever you hire should be clear about four things before you sign. What they will run, and what sits outside their scope. How ad spend is handled, and whether it is kept separate from their fee. What they will report, and whether it goes past clicks to the enquiries that became clients. And what they need from you, so the work fits the capacity your team actually has.
With us, those answers come before anything launches. If an agency can't answer those questions plainly in the first meeting, keep looking.
Done for you lead generation, without buying leads
Done for you lead generation can mean two very different things. One is renting other people's leads. The other is building your own supply: people who searched for what you do, found your business, liked what they saw and got in touch.
We do the second. The enquiries come to your business, from your search listings, your website and your ads. That takes longer to set up than buying a batch of names, but you're building something that keeps working, rather than paying again each month for contacts your competitors may also have.
It's also why follow-up gets so much attention. A good enquiry that waits two days for a reply is often already talking to someone else. Lead Leap wrote about this in why good leads go cold after the first enquiry.
What you still do
Done for you doesn't mean you disappear. Here is what stays with you:
- Telling us which work and which clients you want more of, and how much capacity your team has.
- Answering and closing the sales conversations. We make sure they reach you quickly and get followed up. You win the client.
- Approving messaging before it goes live, especially in regulated work such as law.
- A short review of results with us, so priorities keep matching your business.
How it starts
- Find the gaps. In a free Growth Review, we look at how your business attracts enquiries, how they're handled, what happens next and which results you can measure. If Lead Leap's L.E.A.P. Formula™ isn't a fit, we'll tell you.
- Build around your business. We agree the priorities, connect the parts of your marketing and follow-up that need improving, and explain what we're changing before launch. We work with your existing tools where practical.
- Run, measure and improve. We manage the agreed work, monitor results and keep improving the parts that affect qualified enquiries and new clients. You see what happened, what we learned and what comes next.
What it has done for a client
171 leads at $8.18
A client came to us with nothing in place: a brand-new ad account, no Page, no pixel and no campaigns. We launched their paid advertising. The result was 171 leads at an $8.18 average cost per lead, with the best-performing creatives bringing in leads at $7.33 to $7.46 each.
Who it suits
Done for you marketing works best for established businesses with a proven service, a team, and room to take on more clients. It suits owners who want steady growth rather than a one-off push, and who are prepared to invest in getting there. Lead Leap's L.E.A.P. Formula™ is built for roofing and exterior contractors, HVAC and home services companies and consumer law firms. It covers plumbing companies and electrical contractors too, where urgent calls and planned projects arrive side by side.
It isn't right if you want a quick fix with no ongoing work, need guaranteed numbers regardless of your market, or can't take on more business at the moment. If referrals are carrying you and you're wondering whether that's enough, this piece on why referrals alone can't give you growth you can plan around is worth five minutes first.
Common questions
What is done for you marketing?
Done for you marketing is a service where an agency plans, builds and runs your marketing on your behalf, then reports on what it produced. With Lead Leap's L.E.A.P. Formula™, that covers search visibility, your website's contact paths, paid ads, follow-up and reporting, managed by one team.
How is done-for-you lead generation different from buying leads?
Done-for-you lead generation builds your own supply of enquiries instead of renting someone else's. The people who contact you found your business through search, your website or your ads, so the enquiry comes to you rather than being sold to several companies.
Is ad spend included in the fee?
No. Advertising spend is separate from our management fee, and you pay it directly to the ad platforms wherever practical. We explain the fee, any one-time setup fee and the suggested ad budget before you decide anything.
How much of my time does done for you marketing need?
Very little day to day. You tell us your priorities and capacity, approve messaging, handle the sales conversations and review results with us. We run the campaigns, tracking, follow-up and reporting.
Do you do cold email or appointment setting?
No. Lead Leap's L.E.A.P. Formula™ is built on inbound search, paid advertising and follow-up. We don't send cold email campaigns, sell lead lists or book meetings as an appointment-setting service.
Do you guarantee results?
No. We won't claim every enquiry will become a client or promise a specific ranking. We agree expectations after looking at your market and starting point, then report openly on what's working.
Start with a Growth Review
Book a free 30-minute Growth Review. We'll look at how people find you, what happens when they get in touch, and which part of the process is most likely holding growth back. You'll leave with a clear view of what to fix first, whether or not we end up working together.
Free. Approximately 30 minutes. No obligation.